The Flipside : The Old Selfridges Hotel
This multi-sensory destination exhibition part art and creative sciences explores the altered states of luxury as viable commodities, as you journey through a vortex of light rings you'll enter a series of extraordinary installations and interactive experiences presented by some of the world's most innovative brands examining life set in a possible future with the personalisation of commodity at it's core in the midst of dystopia...dramatic, eerie and thought provoking the otherworldly space will transform and challenge your outer and inner reality!
