Pure London : Festival of Fashion
Pure London hosted by Olympia in Kensington, London is the UK's premier fashion trade event and this year also partners with JATC Just Around The Corner signifying a shift in presentation and style with the show becoming a collective of global brands and designers from the creative industry who shape trends and present the latest in colour and fabric...featuring established brands, wholesale labels and new talent to market together they showcase stylish displays and live runway bringing clothes to life in this festival of fashion!
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